Digital Transformation (14/15)

Customer Contact Customer service can be improved significantly by digital initiatives. For example, a bank established a Twitter account to respond to customer complaints quickly, helping customers avoid physically go to a branch. This digital initiative also took a community of experts, allowing crowdsourcing with several employees and other customers. Companies with...
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The Evolution of the Digital Transformation

With strong roots in the third accelerated adoption of technology platform and the transformative effects of this adoption by consumer organizations, workers, or people say, the role of digital transformation it is evolving. With a clear focus on (digital) customer experience and overall experience of the actors, while optimizing costs, innovate and...
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Transformación Digital (11/15)

La Transformación Digital en varias industrias Cada negocio es diferente. Sin embargo, muchas de las lecciones que aprendemos de empresas líderes muestran que la transformación digital muestra aspectos muy similares en todas las industrias. Sin embargo, también es importante considerar su negocio y, por supuesto, su industria. Dos tipos de empresas que...
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Digital Transformation (9/15)

Impellers Transformation There are three key factors of transformation: changing consumer demand, changes in technology and changes in competition. These, of course, are an ecosystem and it is always a convergence of factors that cause changes in a market. When any of these factors coincide so that a "business operating model is...
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Digital Transformation (8/15)

Digital transformation and marketing In the same way that the customer experience is a catalyst in many digital conversion projects, but also has become fundamental in marketing, services and customer-facing processes. Marketing is one of the many areas in digital transformations take place (even leading to confusion with which the transformation of...
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Digital Transformation (2/15)

Exponential Context Technology in general has always had a deep impact on business and society. One of the changes we see in recent years is the speed at which everything is happening. Technological developments and changes that bring on us are accelerating rapidly, showing an exponential growth - and consequences. This speed...
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Transformación digital (2/15)

Contexto exponencial La tecnología en general siempre ha tenido un profundo impacto en los negocios y la sociedad. Uno de los cambios que vemos en los últimos años es la velocidad a la que todo está sucediendo. Las evoluciones tecnológicas y los cambios que traen sobre nosotros están acelerando rápidamente, mostrando un...
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Dario Lecaro

VP Sales & Marketing Lj-Solutions